Amelia Hayes is a writer and beauty enthusiast at Natural Beauty Trends, where she explores the latest developments in skincare, clean beauty, and holistic wellness. Known for her clear, relatable style, she helps readers navigate products, routines, and natural ingredients with confidence. Amelia is passionate about promoting sustainability in the beauty industry and highlighting brands that prioritize transparency and eco-friendly practices. Through her research-driven content, she aims to empower individuals to embrace beauty routines that are both effective and aligned with their values.